28/08/2008

Unimpressed.


Why oh why was it necessary for these to be the first photos that appeared on my screen when I headed over to http://www.americanapparel.co.uk/ for a browse today?!

It certainly made my 14 year old brother more interested sitting next to me on the sofa.
However, it didn't leave me thinking "Ah yes... Now I realise whats missing from my wardrobe; a top to expose my boobs in!"

Do these images actually encourage anyone to buy their clothes?! You can hardly see the top in these photos anyway!
It's lucky it was my brother and not my grandmother who was sitting with me!

42 comments:

  1. It's just another way for the fashion industry to push the limits of acceptability.
    In real life... hate it.

    xoxo

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  2. and you wonder why the owner has 5 sexual harrassment charges against him! i think it goes with the brand but how far are the ads gonna go?

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  3. eww, seriously yuck! yea i find bella & edward a bit too unrealistic to be likable. i mean throughout the first book I always found Bella super weird because she was so antisocial and even then its always a bit irritating with how slow she is at figuring out what's going on around her haha. plus I know what really makes people addicted to the books is how passionate their relationship is, but I find their mushy gushy love stuff a bit over the top. seriously I love how Meyer references like the most intense literature couples ever (Romeo & Juliet, Heathcliff & Cathy) throughout her books, as if she thinks that Bella & Edward are up there with them haha. I think you may actually enjoy Breaking Dawn. It isn't all about Bella & Edward, having some actual plot was a really refreshing change. I thought it was fascinating, fast, and the best of the series. Oh & I'm interested in the movie too, I find Robert incredibly attractive haha (even with his eyebrows lol) & Kristen seems to be a good Bella, so I hope they do it justice. btw your blog is awesome, would you like to trade links?

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  4. I love american apparel clothing but I am HATing these photos. Absolutely unnecessary and icky.

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  5. I also think it's idiotic of AA to try to attract customers by using very sexual photography. I don't know who that attracts. Personally I do really like American Apparel nonetheless, and I don't really give these photos a thought when I go to their website. Also, not all the clothes come with "pornographic" pictures - only the slutty ones, which I am also not interested in.

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  6. These guys have been reknowned for this type of tawdriness for a long time now. The advertising has taken a lot of hits in the last year, being attacked as soft porn, child porn, etc. It's pretty awful.

    My personal choice is to boycott the company on the grounds that their advertising and promotional imagery is offensive to me.

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  7. How right you are! I feel so uncomfortable even looking at their magazines around my family because they might think I am looking at some unappropriate!

    Gosh, we need to find other ways of marketing.

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  8. Ugh, i can't stand this.
    I really do love AA, most of their things are amazing, but why why is this kind of shit neccesary?
    And also...such big (fake?) round boobs. Só American.
    ;)

    Thanks for the comment on my blog!!

    Have a great weekend..

    Mila.

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  9. I'm sure they will get a lot of attention from men - but men don't buy womens shirts. And women will hate this commercial cause it looks so cheap.

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  10. Yes, this is totally in your face and not in a good way either. The only thing I like is the colour of the top-this could have been promoted in millions of other ways!!

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  11. It's so ridiculous to do that just to sell a cloth... Sorry for your brother :p

    Kisses

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  12. The man who owns the company gets in trouble a lot for sexual harrasment I heard.
    These are a step too far in the tasteless department I think.

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  13. cheap publicity stunt.. that's how i'd see it. They actually think that type of marketing sells?? I wonder who's driving that??

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  14. They're photos and ads are definitely crazy! Ok, it's they're "trademark", but I wander how many horny boys visit their website everyday just for the soft&cheap porn images!!!

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  15. i agree with songy,cheap publicity stunt.Sex supposedly sells
    x
    Marian

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  16. Wow, I am shocked & disgusted..to think so many teens buy clothes from them :/

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  17. Why are a lot of their ads so vulgar and cheap! And yeah, where is the top!? Haha!

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  18. hahaha this is why people love aa. it's what makes them stand out.

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  19. Agreed, it really is quite ridiculous. I guess it gives them another USP though.
    I'd rather just see the nice clothes all clearly to be honest... ah vell

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  20. I've always felt the photos in the AA website have been questionable... but I guess its up to personal taste and agenda...

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  21. Ewww! These are terrible. AA just sunk pretty low in my esteem. I want clothes, not creeping hands from my online shops...

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  22. I like my porn as porn, and my clothes as just boring clothes.

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  23. we just spoke this whit my bf, he told the owner is this really perv guy who goes his office naked and uses under age models!

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  24. it s just the shocking moment what they use for the commercial - benetton did it already in the 80ies & 90ies

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  25. Well seeing as the CEO is all about using sexual shock tactics, I'd rather not be susprised by shots like this and instead, just feel sorry for a guy who thinks hes' pushing the boundaries when really he's just making his products lok bad....

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  26. "Why oh why was it necessary for these to be the first photos that appeared on my screen" i was just thinking the same thing when i arrived at your page. i can't believe american apparel sometimes

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  27. I must say, I love american apparel, but the pictures are a little bit to risqué for my taste... It doesn't make the clothes look any better at all...

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  28. I agree strongly with you... I do NOT want to see those images when first logging onto a site (especially without warning)... in fact I don't want to see those pictures, or any like it, AT ALL. They say sex sells, however, maybe I'm weird, but I won't shop at stores that promote their clothes with half naked models.

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  29. thoes are bad taste ......but I sure do love americanapparel...

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  30. omg that's so cheap and unnecessary..but i love AA!

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  31. LOL! Oh my this is ridiculous!

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  32. I find AA's ads so offensive. There's one downtown here atop a building of a girl's...well, bum. And while she has an objectively nice one, it still grosses me out every time I walk by. So yeah, I feel you.

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  33. i was JUST thinking this the other day. have you seen the video clips of some of the items?? per.ver.ted.
    i love aa but their site feels so darn seedy!

    adoration x

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  34. i'm no fan.. they do got some lovely shirts though.. but that's just not very plesant to look at-

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  35. It's not necessary and certainly doesn't make me want to buy from there!

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  36. wtf!!!!!!!!11 the industry is running out of ideas n we have to pay for it LOOL

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  37. that's sick... "oh, know I really want to have this top." - totally not.

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